JOSEPH GRACEFFA

DESIGN LEADER. BRAND BUILDER. MAKER. WRITER. ILLUSTRATOR.

Hi there.

My name is Joseph Graceffa. Having worked extensively within the walls of world-renowned design consultancies and corporate design offices, I’m a multi-talented, industry-broad experienced design leader. In the best way possible, I’ve become a product of my environment. Great clients. Inspiring colleagues. Challenging briefs. An amazing breadth of multi-disciplinary talent.

I’ve assembled my site with you, the curious observer, in mind. Want to see tangible results that I’ve had a hand in producing? Then check out PROJECTS. Want to see how my mind operates and what I believe makes a great designer? METHODS is for you. I’ve also added MY TOKYO - a blog of moments that provide me the clarity and peace I’ve found I require to produce great work. Together, it’s made for you to browse and get a pretty good idea of who I am as a designer (and individual).

So, drop me a note if you have questions, ideas, comments, or opportunities with which you think I could help. They could be big or small. Could be about a position you’re trying to fill. Could be just to say "Hi". All are welcome. So, peruse away and I look forward to hearing from you.

1.312.480.1400 josephgraceffa@gmail.com

STUDIO3 @ 3PILLAR GLOBAL

(01.21 - Present) Senior Creative Director of Digital Consulting & Co-Lead

DOXEN STUDIO

(04.19 - Present) Brand Experience Designer, Founder

PEPSICO

(04.17 - 03.19): Senior Director of Design & Innovation (Frito-Lay)

IDEO

(09.10 - 05.16): Location Director & Design Director

(09.01 - 08.07): Consumer Experience Practice Leadership

(06.95 - 09.01): Senior Designer & Project Leader

IA COLLABORATIVE

(07.09 - 10.10): Creative Director

VSA PARTNERS

(09.08 - 02.09): Design Director

MNML DESIGN GROUP

(11.07 - 08.08): Lead Creative